TOsTech

You’ll be able to set daily limits and mute push notifications — as tech addiction becomes a bigger issue.

Facebook’s and Instagram’s newest features? Tools to help you spend less time on Facebook and Instagram.

"Over time we hope to bridge the both of them [desktop and mobile]," said Gretchen Sloan, head of communications at Facebook, during a press briefing.

The calculations of how much time you're spending on each app are specific to each device. So if you're using Instagram on your tablet and your phone, you'll have to add the two totals together. You also won't be able to view your historical data after the week has passed so it may be difficult to see changes in your behavior.

You can receive a push notification once you've reached your selected cut-off time for, as an example, 25 minutes a day. However, you'll need to exercise some self-control once you meet your daily quota. (The apps don't shut down after time is up.)


"As we learn more about how people's relationship with media technologies impact their well being, we're looking for ways to help give people more control," Sloan said.

"We want people's time [online] to be intentional and meaningful -- that's actually good for the business," she added. "I don't know how people will react when they see the time that they spent. It'll be interesting to learn that."

Facebook is the latest company to lean into the "Time Well Spent" movement, which aims to draw a distinction between "time spent" and "time well spent," a new benchmark that looks at the quality of time online.

Tech addiction has become a serious issue — people check their phones an average of 47 times a day, according to a survey by Deloitte released in November.
Facebook isn’t the only tech giant putting safeguards in its products to make sure people don’t spend too much time using them. In May, Google introduced similar time management tools for the next version of its Android operating system, which powers almost nine out of every 10 smartphones on the planet. A month later, Apple unveiled the same kind of features for iPhones.


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